Performance:
Video editing
& motion design
I work with video editing with the main focus on interesting storytelling and high-impact visual effects.
I’m also specialized in motion design, where I can create the entire process of video direction: planning, capturing, editing, applying visual and sound effects.
Video editing softwares:
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ Adobe Premiere
⭐️ ⭐️ ⭐️ ⭐️ ⭐️ Adobe After Effects (motion effects)
Ad Campaigns / Performance
A growth designer is a professional who focuses on driving the growth and success of a business, using design techniques and strategies. The main focus is to improve conversion rates, user engagement, and customer retention through effective design.
My main goal is understanding business objectives with the marketing team, creating strategies for each stage of the funnel and developing creative proposals with distinctive brand elements, adapting different format sizes to high conversion visuals.
Data analysis / Conversion optimization / Testing and iteration
A/B testing experiments:
Compare two or more different versions of a web page, text, ad, email, product, and other formats. Through this comparison, it is possible to discover which version generates more results.